Saregama has successfully renegotiated its deal with the tech giant META. This is further confirmed on looking up to the platforms as some of the saregama songs that could not be found earlier are now appearing on the platform.
Formerly known as The Gramophone Company Of India Ltd., Saregama signed a global deal with Meta, the parent company of Facebook and Instagram, several years ago. However, due to some conditions, Meta refused to accept the deal offered by the company. But now the content from the music label library is back on Facebook and Instagram platforms. Saregama is the largest global owner of both sound recording and publishing copyrights of Indian TV and Film music. Since the 2000s, Saregama successfully engaged in experimental physical formats, like USB music cards. In 2017, however, Saregama followed through with the Carvaan series — digital music players that come preloaded with “5000 evergreen Hindi songs”.
